Business Excellence Program

http://www.towson.edu/busx

Stephens Hall 301, 410-704-4682
Fax: 410-704-2300

In the College of Business and Economics, we expect excellence in the attitude, performance and ethics of our students. Through our Business Excellence program, students sharpen their business skills and translate their academic knowledge into value in the professional world.

Through this program, Towson University business students are encouraged to become superior writers and thinkers, dynamic and persuasive oral presenters, consensus building and effective team members, careful and sharp critical analysts of business and ethical issues as well as detailed and visionary about their professional behavior and career prospects.

Business Excellence Initiatives include:

Innovative Courses

Business Cornerstone (BUSX 301) focuses on developing students’ knowledge, skills and attitudes in order to complete the transformation to a CBE Graduate. Students realistically assess their strengths and weaknesses, create a plan for improvement, and enhance their writing, critical thinking, problem-solving, team work, and career exploration skills through experiential learning.

The Professional Experience course (BUSX 460) focuses on a successful transition from classroom to career. All students complete an internship while concurrently enrolled in the course. Through self-assessment, students develop a portfolio that demonstrates their knowledge, skills and attitudes and their commitment to lifelong career development.

Writing Proficiency Program

In the work environment, you need more than rudimentary communication skills to be successful. You need to be articulate in both the written and spoken word.

Our recruiters tell us that excellent communication skills are what set an employee apart from the rest. They're also a strong consideration in promotions. The CBE Writing Proficiency Program was developed by the College of Business and Economics with support from McCormick and Company to ensure that our students graduate with the communication skills necessary to flourish in the workplace.

Our Writing Fellows serve all students in the college through individual meetings, using student assignments as guidelines for critique and review. Our Writing Fellows are all graduate assistants in the master’s program in Professional Writing at Towson and are trained in business writing.

Students are encouraged to take advantage of this opportunity to improve their writing and build on their foundation for a promising career.

Case Competitions

The Associate is the College of Business and Economics' signature business case competition. Held each spring, the competition provides students with a memorable, once-in-a-lifetime opportunity to showcase their business acumen, while learning invaluable lessons from successful business leaders.

Throughout the course of the competition, area companies pose real-world business cases. One candidate is let go from the competition on a weekly basis until the final boardroom session when "The Associate" is named.

Examples of weekly cases include planning round table events, organizing the consolidation of office space and developing a marketing plan. Participating companies have included Bank of America, McCormick and Company, r2Integrated, Sherwin Williams, Target, and UBS Financial Services.

In addition, student organizations within the CBE are encouraged to send members to regional and national case competitions.

Events

Each year, the Business Excellence Program sponsors a number of educational events and open houses designed to connect students and the business community. Examples include panel discussions, guest speakers and career fairs.

Mentorship

MentHER is a “pay-it-forward” program which combines networking and mentorship among women of various age groups to support the growth, education and empowerment of college women and high school girls in the Baltimore area.

Women in industry network with one another and mentor college students, who in turn mentor Baltimore City high school students. The college and high school participants take part in workshops and are exposed to a variety of industries to help them establish goals and consider future careers.  Guided discussions on issues facing women are addressed throughout the program in the one-on-one mentoring sessions, as well as in the workshops and presentations. 

Courses

BUSX 201 FOUNDATIONS OF BUSINESS (3)

An integrated view of business organizations: study of the structure and organization of businesses, common business processes, and the interrelationships among business functions. Prerequisites: Pre-business or business major, ENGL 102 or equivalent.

BUSX 301 BUSINESS COMMUNICATIONS (3)

Seminar designed to enable students to gain the written and oral communication skills needed in professional business situations. Requires grade of C or better to fulfill Core requirement. Prerequisites: a grade of C (2.0) or higher in ENGL 102 or ENGL 190 and ECON 202; junior/senior status. Core: Advanced Writing Seminar.

BUSX 460 PROFESSIONAL EXPERIENCE (3)

Application of business knowledge, skills, and attitudes (KSA's) through professional responsibilities in employment, internship, or comparable experience. Prerequisites: senior status, completion of BUSX 301, MNGT 361, MKTG 341, and FIN 331, successful completion of an information session (milestone); internship approval.

Faculty

Senior Lecturer: Quincey Johnson (Legal Studies)

Lecturers: Vera Case, Kathryn Delahanty, Lisa Howard, Christopher Thacker